What are changes to naming restrictions on non-licensees?
To protect the public from being misled into thinking they are consuming a licensed healthcare service, non-licensees are prohibited from referring to skills/services purporting to treat disease of the human body in their healthcare advertisements.
Non-licensees cannot use terms or names of LHSes, or terms associated with medical or dental specialities, in their business names with the exception of health-related societies and academic institutions or associations.
Related questions
What are some alternative terms to “treat” that are permissible for use in healthcare service advertising by non-HCSA licensees?
Why is there a need to restrict the use of speciality names in licensees’ names or logos?
Will advertisements involving the use of terms specific to the principles and prescribed practice of Traditional Chinese Medicine, without reference to any diagnosis or terminology used in Western Medicine be allowed? E.g., the use of “消渴症” instead of “diabetes”.
What are the changes to naming restrictions for HCSA licensees and what is the rationale for doing so?
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